Sunday, August 21, 2022

Home-based Jobs: Versatile SEO Specialist for Arcanys

 


Arcanys,
a software development outsourcing company, is an awe-inspiring synergy of Swiss entrepreneurial expertise and remarkable Filipino technological acumen. With its headquarters in the thriving Asian metropolis Cebu City, it is officially headed by a team of successful serial entrepreneurs and mainly comprised of extraordinarily skilled Filipino professionals. Armed with an already diverse business portfolio, the company specializes in developing high-quality software applications and platforms for a globally diverse clientele—from startups to established businesses—with a strong focus on innovation.


Since its inception, Arcanys has been continuously evolving from a conventional software development company into a multidisciplinary outsourcing provider. Thus, we are consistently looking for not only tech experts that develop high-quality software applications and platforms but also highly trained versatile professionals with a diverse list of competencies.


Aiming to expand our pool of multi-talented individuals, Arcanys is looking for a versatile SEO Specialist


In this role you’ll get to manage these functions:

Develop and implement new and innovative SEO and SEM strategies for the organization 


SEO

  • Develop optimization strategies that increase the company's search engine results rankings
  • Research SEO keywords to use throughout the company's website and marketing materials
  • Set measurable goals that demonstrate improvement in marketing efforts
  • Monitor monthly performance metrics to understand SEO strategy performance
  • Collaborate with others within the marketing department to manage SEO strategy
  • Collaborate with content writers and editors to write and implement compelling and high-quality website content, including blog posts and page descriptions
  • Update content and internal linking for maximum optimization and search engine rankings, and build and implement a backlink strategy. 


SEM/Social Media Marketing

  • Plan and implement digital marketing campaigns on various platforms such as Google, LinkedIn, Facebook and Instagram
  • Manage the paid search marketing campaigns and other paid advertising campaigns
  • Analyze data and insights to improve ROI
  • Perform detailed keyword research and customer trends
  • Monitor clicks, redirects, and bounce rates
  • Generate heatmaps to analyze consumer behaviour on the website and landing pages
  • Suggest improvement in the marketing campaign and make necessary changes if required
  • Optimize the landing pages along with the Web Development Team
  • Prepare SEM reports on a monthly basis and present it
  • Stay up to date with the new advertising trends and PPC strategies


What you’ll need to succeed:

  • 8 years of related experience
  • Successful experience developing and executing SEO and SEM campaigns
  • Understanding of search engine algorithms and ranking methods
  • Experience with SEO industry programs, such as Google Analytics or Adobe Analytics
  • Deep knowledge of digital marketing across social, display, and programmatic platforms
  • Knowledge of keyword research and data mining tools
  • Experience with analytical and reporting tools, including Excel, Google Analytics, and Data Studio
  • Strong analytical and strategic thinking skills
  • Strong written and spoken English
  • Ability to make data-driven decisions
  • Knowledge of the software development or BPO indstry is a major plus


It’s great if you have:

  • Flexibility and ability to manage parallel deliverables
  • Ability to take ownership of projects to bring them to completion, pulling in resources from across the company as needed or required
  • Resourcefulness and a strong team spirit


The Perks:

We like to make sure the talent is well taken care of, and here are just some of the benefits you will enjoy:

  • Top compensation based on expertise – we are only looking for top talent and pay accordingly.
  • Long-term work from home + allowances - we let you work from the comfort of your home + amazing allowances you get to enjoy!
  • Standard 5-day work week from Monday to Friday.
  • Flexible working schedule. You can choose your working hours (within reason).
  • Flat management style and open-door policy - no micromanagement and your voice is being heard!
  • Work with the latest technologies - you can hone your skills and work with Australian and European clients + a chance to earn more through our self-training program.
  • Enrolment to HMO for a maximum of 3 immediate dependents on your 1st day.
  • Incentive-based wellness program.
  • Toastmasters, Wednesday Classes, and other learning opportunities.

To apply, fill out form here:

SEO Specialist for Arcanys 



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